To have a competitive edge over their existing competitors, they introduced it on their eCommerce store, so it was a product that was easily available online for a good rate. In 2007, Amazon officially released its first-ever electronic book reader, Kindle, for $399. In this section, we’ll go over everything you want to know about Kindle Unlimited.
It’s safe to say that readers have officially entered the digital era of books. Amazon thrives as a sole leader because of its strategy to get exclusive rights for books featured on audible. If we look at Audible, Amazon owns 41% of the US audiobook market standalone. As a result, Amazon creates a huge pool of detailed readers data which helps us understand market insights and trends flawlessly. Kindle Unlimited is designed in a way that it not only shows which books are chosen by readers but also the ones they complete. Impact of Kindle Unlimited and Audible on the marketįondly recognized as the “father of the e-reading revolution”, Amazon constantly brings in new features and technological advancements to make Kindle and Audible the go-to choice for digital reading. In this post, we’ll have an in-depth comparison of Kindle Unlimited vs Audible to help you decide which subscription is worth your money as per your needs. On the other hand, Audible is the most preferred platform for people who are always on the go, as you can plug in your earbuds/earphones and have the audiobook play in the background while you go about your commute. The Kindle platform allows you to buy or rent books and lets you publish and sell them, thereby exercising the space to build a book-exclusive eCommerce platform that is just a click away for its readers. Their vast scale of efficient services is a boon in increasing their customer base yearly. This proves that Amazon rules the market share with its introduction of Kindle and Audible, and the future looks even more promising.
Recent studies show that Amazon’s book sales represent less than 10% of its total revenue today. While 10% may seem insignificant, the fact that it’s 10% of a whopping $500 billion yearly revenue tells you how big of a deal it is. What started as a venture idea from Jeff Bezos’s garage is now a billion-dollar revenue-making company and the standalone leader of ebooks and audiobooks in the market.
Amazon has been reinventing the way we look at books, and it’s for the better.
0 kommentar(er)
